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The Fuse Blog

We’re always fusing insights with expertise to help amplify your good, and sometimes we share those insights in articles. Ignite your inspiration — and your fundraising — with the latest from our team of experts.

Nancy Eiring, Senior Vice President, Digital Strategies 6/11/26 Nancy Eiring, Senior Vice President, Digital Strategies 6/11/26

Google Becomes the Answer Engine: Donors Are Getting Answers Before They Find You

Google has made the switch from search engine to action-and-answer engine through new AI features. If you’re wondering how to keep your brand visible when Google is answering queries directly, we’ve got you covered. 