A circular icon with a purple gradient background features a light bulb with a pencil inside, symbolizing creativity and ideas. Yellow light rays emanate from the bulb.

IGNITE

The Fuse Blog

We’re always fusing insights with expertise to help amplify your good, and sometimes we share those insights in articles. Ignite your inspiration — and your fundraising — with the latest from our team of experts.

Fuse Team Member Fuse Team Member

Moving Donors Up That Giving Ladder

Donor value is one of the most important, if not the most important, metric in a fundraising program. So, there’s good reason that focusing on upgrading donors to increase that value is a primary focus for many organizations. MINDset specializes in enhancing donor relationships for our clients and there are a few things we have…


Read More
Fuse Team Member Fuse Team Member

How One Organization Utilized Paid Media for an Outstanding Year End

2020 was a year unlike any other. Fundraisers pivoted to adapt to the anomalies brought on by the COVID-19 pandemic, with many using this as an opportunity to invest in new channels. After a strong Giving Tuesday, non-profits were cautiously optimistic entering the year-end giving season and we are thrilled to report that many of…

Read More
Fuse Team Member Fuse Team Member

Onward into 2021

Throughout this pandemic, one of the things we have been most proud of at MINDset, without question, is our team. Despite the chaos, fear, and negativity that has continued to be part of our daily lives, our team has shown up every day with commitment and dedication to work hard and make a difference in…

Read More
Fuse Team Member Fuse Team Member

Magic 8 ball: what say you?

And the saga continues.

Last week we talked about the ‘swell of pandemic giving’ in a blog post that can be found here.

Read More
Fuse Team Member Fuse Team Member

Riding the Swell of Increased Giving in a Pandemic

There have been many surprises in 2020, many of which have been unwelcome, to say the least. Yet one unexpected happening that HAS been greeted with open arms has been the reversal of industry trends – creating a proverbial swell of donors and revenue since March of this year.

Read More
Fuse Team Member Fuse Team Member

Last Minute Tips to Maximize Your Giving Tuesday

11 days and counting!

Most #GivingTuesday campaigns have already started – or are set to begin early next week. Here’s a quick list of things to check as you’re putting those finishing touches on your campaign to make the most of your #GivingTuesday!

Read More
Candice Briddell, Principal, Owner Candice Briddell, Principal, Owner

Getting Prepared and Managing Through COVID-19

In the fundraising world, we spend a lot of time talking about potential disruptors in the marketplace. We plan for everything…postage increases…election years…email and mail delivery challenges…but how do we cope with the current situation where a national health crisis has the potential to disrupt organization’s fundraising outcomes for the foreseeable future.

Read More